PR Automation Software for Agencies
Let your AI agent handle press releases, event logistics, and crisis plans—so you can focus on strategy, not repetitive admin. Get back hours every week and protect your brand’s reputation.
You’re a PR manager juggling endless drafts, approvals, and urgent requests in Outlook, Google Docs, and shared drives. Every press release, event invite, and crisis update eats into your day, leaving little time for strategic planning. If you keep managing everything manually, errors and missed deadlines are inevitable.
An AI agent that automates press release drafting, event coordination, and crisis communication for PR managers in advertising and marketing.
What this replaces
The hidden cost
What this is really costing you
In advertising and marketing agencies, PR managers spend 8-10 hours each week drafting press releases in Google Docs, coordinating event details over email, and updating brand materials in SharePoint. These manual tasks drain time that should be spent building media relationships and shaping brand strategy. The constant back-and-forth for approvals and last-minute changes makes it hard to stay proactive. Wasted hours add up, costing both time and money.
Time wasted
8-10 hrs/week
Every week, burned on work an AI agent handles in minutes.
Money lost
$24,000-$30,000/year
In salary, missed revenue, and operational drag — annually.
If you keep ignoring it
Overlooking this problem leads to missed media deadlines, inconsistent messaging, and increased risk during PR crises. You risk public missteps, lost coverage, and team burnout.
Cost estimates derived from U.S. Bureau of Labor Statistics occupational wage data and O*NET task analysis.
Return on investment
The math speaks for itself
Today — without agent
9 hrs/week
of manual work
With your AI agent
1.5 hrs/week
agent-handled
You save
$22,500/year
every year, reinvested into growing your business
Estimates based on U.S. Bureau of Labor Statistics median salary data and O*NET task importance ratings from worker surveys. Time savings assume 80% automation of eligible task components.
Jobs your agent handles
What this agent does for you
Complete jobs, handled end-to-end — so your team focuses on what matters.
Draft a Press Release in Minutes
You ask your agent to write a press release for a new product launch, complete with quotes and key messages.
Plan a Media Event Effortlessly
You ask your agent to coordinate logistics, create invitations, and draft talking points for an upcoming sponsorship event.
Update the Company Web Page Instantly
You ask your agent to refresh your company’s About Us page and add the latest news to your intranet.
Prepare a Crisis Communication Plan
You ask your agent to develop a crisis response plan, including draft statements and communication protocols.
How to hire your agent
Connect your tools
Link your project management, content creation, and team collaboration tools for seamless PR workflows.
Tell your agent what you need
Type: 'Draft a press release announcing our new executive hire and prepare a media kit for distribution.'
Agent gets it done
Your agent delivers a polished press release and a complete media kit, ready for approval and distribution.
You doing it vs. your agent doing it
Agent skill set
What this agent knows how to do
Press Release Drafting
Generates press releases based on your campaign details and recent news, ready for review in Google Docs.
Media Kit Assembly
Pulls logos, bios, and past coverage from your asset library to create tailored media kits for each announcement.
Event Logistics Coordination
Schedules events, sends calendar invites via Outlook, and manages RSVPs for media and stakeholders.
Crisis Communication Preparation
Drafts holding statements and response templates, referencing your crisis playbook and recent incidents.
Internal Updates Creation
Prepares executive speeches and internal news bulletins for distribution on Slack and the company intranet.
Trend Monitoring & Reporting
Tracks industry news from PR Newswire and summarizes emerging trends in weekly reports.
AI Agent FAQ
Yes, your AI agent learns from your past press releases, brand guidelines, and media kits. It adapts messaging to maintain consistency across all communications, whether for internal updates or public statements.
All data is encrypted in transit using TLS 1.3 and deleted after your task is completed. The agent does not store or share your files, and only accesses documents you authorize.
Absolutely. The agent can draft press releases or event invites on demand, even for tight deadlines. You’ll get rapid turnaround for unexpected media opportunities or crisis responses.
No, the agent connects with Google Workspace, Outlook, and Slack. You can keep using your familiar tools while the agent automates the repetitive tasks.
Currently, the agent handles English-language communications. Support for Spanish and French is planned for future updates.
Yes, this AI agent is designed to automate the core tasks PR managers face, from drafting releases to coordinating events. It’s ideal for agencies seeking to reduce manual work and improve accuracy.
Automatable tasks
See how much your team could save with AI
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