What is an AI agent marketplace?

An AI agent marketplace is a platform where businesses browse, compare, and hire specialized AI agents for specific roles. Unlike generic chatbots, marketplace agents are pre-built for functions like sales, support, engineering, and marketing. They connect directly to your existing business tools.

How is UpAgents different from ChatGPT or other AI chatbots?

UpAgents provides specialized AI agents that don't just chat. They take action. They connect to 900+ business tools via secure OAuth, execute real tasks like sending emails, updating CRMs, and triaging support tickets, and include human-in-the-loop controls so you approve high-stakes actions before they happen.

How do AI agents connect to my tools?

One-click OAuth. When you hire an agent, you authorize it to access specific tools like Gmail, Slack, HubSpot, Jira, GitHub, and more. The agent gets scoped access; you stay in control. No API keys to manage, no custom integrations to build.

How much do AI agents cost on UpAgents?

UpAgents uses a pay-per-task pricing model. No monthly seat licenses, no retainers. You pay only when an agent completes work. Founding members get locked-in pricing and early access to every future release.

What can AI agents actually do?

Agents are built for specific roles. A sales agent qualifies leads and books meetings. A support agent resolves tickets and escalates edge cases. An engineering agent reviews PRs and triages bugs. A marketing agent writes copy and schedules campaigns. Each agent connects to the tools needed for its role.

Is my data secure with UpAgents?

Yes. Agents connect through secure OAuth authentication, and you control exactly which tools each agent can access. Human-in-the-loop approvals prevent agents from taking high-risk actions without your permission. Each workspace is isolated, and your data is never used to train models.

What does this agent actually do?

The Instagram Influencer Outreach Agent automatically finds posts and stories where your brand is tagged or mentioned, analyzes the engagement of those posts, reaches out to influencers via DM, replies to mentions and comments, and keeps influencer conversations active—all with your approval before sensitive actions.

How long does it take to set up?

You can hire the agent in minutes. Just connect your Instagram Business or Creator account, tell the agent your outreach goals, and it starts working immediately—no manual configuration needed.

Is my Instagram data safe with this agent?

Yes. The agent only accesses your Instagram data with your explicit permission and never shares it outside your account. All outreach actions requiring approval are presented to you before sending.

Can the agent reply to comments or DMs on my behalf?

Yes. The agent can reply to comments, mentions, and DMs, but you always have final approval before any message is sent to ensure your brand voice is maintained.

What happens if an influencer posts negative feedback?

The agent flags any posts where your brand is mentioned, including negative ones, so you can review and decide how to respond. It does not automatically reply to negative mentions without your input.

Can I choose which influencers the agent contacts?

Absolutely. You set the criteria for outreach—such as minimum engagement or follower count—and the agent prioritizes accordingly. You approve every outreach before it’s sent.

Social Media

Instagram Influencer Outreach Agent

Want to build partnerships with Instagram influencers but don't have time to manage outreach? This agent finds media where your account is tagged or mentioned, analyzes influencer engagement, sends DMs, replies to mentions, and keeps conversations moving. It helps you land collaborations and amplify your brand through trusted voices.

Hire This Agent

Jobs your agent handles

What this agent does for you

Complete jobs, handled end-to-end — so your team focuses on what matters.

You’re missing influencer tags and losing out on partnerships

Your brand is mentioned by creators, but you don’t have time to track every tag or comment. This agent finds and surfaces every mention so you can act before competitors do.

You want to prioritize outreach to high-impact influencers

Instead of guessing who to DM, the agent analyzes engagement on each mention and focuses your outreach on creators who drive real results.

You struggle to keep influencer conversations alive

Manual follow-ups get lost in your DMs. The agent keeps conversations moving by replying to mentions and DMs, so you don’t miss collaboration windows.

You need to show ROI from influencer partnerships

The agent tracks engagement and reach on influencer posts about your brand, providing clear data on which relationships drive growth.

You want to scale outreach without hiring more staff

Hiring a person to manage influencer DMs is expensive. The agent handles the repetitive outreach and engagement work, freeing your team for strategy.

How to hire your agent

Connect your Instagram account

Securely link your Instagram Business or Creator account so the agent can access mentions, DMs, and engagement data.

Tell the agent your outreach goals

Specify what types of influencers you want to engage (e.g., by follower count, engagement rate, content type) and review message templates for outreach.

Agent goes to work

The agent finds new mentions, analyzes influencer engagement, drafts DMs and replies for your approval, and keeps conversations moving—so you never miss a partnership opportunity.

You doing it vs. your agent doing it

You doing it

Your agent doing it

You get back

Manually searching for every post and story where your brand is tagged or mentioned.

Agent finds all mentions instantly and surfaces them for review.

2-3 hrs/week

Individually checking engagement metrics for each potential influencer.

Agent analyzes and prioritizes influencers based on real engagement data.

1-2 hrs/week

Typing and sending DMs to each influencer, tracking who replied and who didn’t.

Agent drafts and sends DMs with your approval, and monitors all conversations.

2-4 hrs/week

Manually replying to every mention and comment to keep influencers engaged.

Agent replies to mentions and comments, keeping relationships warm automatically.

1 hr/day

Tracking influencer post performance across multiple accounts and campaigns.

Agent monitors and reports on engagement and reach for all influencer content.

1-2 hrs/week

Agent skill set

What this agent knows how to do

Discovers Influencer Mentions Instantly

Automatically finds Instagram media where your brand is tagged or mentioned, so you never miss a potential partnership opportunity.

Analyzes Influencer Engagement

Reviews engagement metrics on posts mentioning your brand to prioritize outreach to influencers with real audience impact.

Initiates Direct Outreach via DM

Sends personalized Instagram DMs to influencers who mention your brand, starting authentic conversations for collaboration.

Replies to Mentions and Comments

Responds to mentions and comments on posts, ensuring influencers feel seen and valued by your brand.

Keeps Conversations Moving

Monitors ongoing DM threads and replies promptly, so influencer relationships don’t stall or go cold.

Tracks Influencer Content Performance

Monitors the engagement and reach of influencer posts about your brand to measure impact and identify top partners.

Instagram agent FAQ

More agents you can hire

Social Media

Hire your Instagram agent

Join the waitlist and be the first to hire an AI agent that handles your Instagram work end-to-end.

Free to join. No credit card required.