Event Planning Automation for PR

Let your AI agent coordinate appearances, draft outreach, and organize logistics—so you can focus on building your clients’ brand, not chasing details.

As a PR manager, you’re buried in Outlook calendars, endless email chains, and Google Sheets checklists. Every public appearance or media event means hours lost to manual coordination. You juggle details in Excel, risking double bookings or missed steps that could damage your client’s reputation.

An AI agent that automates scheduling, communications, and logistics for public relations managers handling client events.

What this replaces

Update event schedules in Outlook for each client
Draft outreach emails to venues and media in Gmail
Build logistics checklists in Google Sheets for every event
Write promotional blurbs for social media by hand
Track follow-up tasks after planning sessions in Excel

The hidden cost

What this is really costing you

In the media and entertainment industry, public relations managers spend countless hours managing event logistics. Manually tracking dates in Outlook, drafting communications in Gmail, and updating checklists in Google Sheets eats up your week. These repetitive tasks not only waste valuable time—they increase the risk of missed deadlines and embarrassing errors. Without automation, you’re stuck micromanaging every detail instead of focusing on strategic PR campaigns.

Time wasted

2.5 hrs/week

Every week, burned on work an AI agent handles in minutes.

Money lost

$6,500/year

In salary, missed revenue, and operational drag — annually.

If you keep ignoring it

Missed calendar invites, forgotten follow-ups, and last-minute mistakes can lead to lost speaking slots, unhappy clients, and damaged media relationships.

Cost estimates derived from U.S. Bureau of Labor Statistics occupational wage data and O*NET task analysis.

Return on investment

The math speaks for itself

Today — without agent

2.5 hrs/week

of manual work

$6,500/year/ year

With your AI agent

20 min/week

agent-handled

$870/year/ year

You save

$5,630/year

every year, reinvested into growing your business

Estimates based on U.S. Bureau of Labor Statistics median salary data and O*NET task importance ratings from worker surveys. Time savings assume 80% automation of eligible task components.

Jobs your agent handles

What this agent does for you

Complete jobs, handled end-to-end — so your team focuses on what matters.

Secure a Speaking Slot

You ask your agent to find available dates and draft outreach emails to conference organizers for a client’s lecture.

Plan a Product Exhibit

You ask your agent to assemble a logistics checklist and suggest promotional content for an upcoming exhibit launch.

Coordinate a Contest

You ask your agent to draft contest rules, prepare a timeline, and summarize all communication for easy tracking.

Manage Multiple Appearances

You ask your agent to create a master schedule and flag any conflicts or double bookings for your client’s upcoming events.

How to hire your agent

1

Connect your tools

Link your calendar, document management, and creative tools to streamline event planning.

2

Tell your agent what you need

Type: 'Help me schedule a product launch exhibit for my client in mid-May and draft outreach emails to local venues.'

3

Agent gets it done

The agent returns a proposed schedule, draft emails, and a logistics checklist—ready for your review and action.

You doing it vs. your agent doing it

Manually check calendars, email venues, and coordinate times.
Agent proposes optimal dates and drafts outreach messages instantly.
1 hr/week
Build checklists from scratch for each event.
Agent generates tailored checklists automatically.
30 min/week
Write blurbs and posts for each event by hand.
Agent suggests content drafts for quick customization.
20 min/week
Manually note and update outstanding items after meetings.
Agent summarizes next steps and tasks for you.
10 min/week

Agent skill set

What this agent knows how to do

Automated Event Scheduling

Pulls availability from Google Calendar and client preferences to propose conflict-free event dates.

Personalized Stakeholder Outreach

Drafts tailored emails for venues, media contacts, and partners based on your client’s requirements.

Logistics Checklist Generation

Creates detailed, event-specific task lists using information from past events and current project briefs.

Promotional Content Drafting

Suggests social media posts and event blurbs using your client’s branding guidelines and event details.

Follow-up Task Summaries

Compiles actionable lists of outstanding items after each planning session, ready for your review in Google Docs.

AI Agent FAQ

No, your agent prepares draft emails for your approval in Gmail or Outlook. You always control what gets sent and when, ensuring every message fits your client’s voice.

You can link Google Calendar, Outlook, and Slack for scheduling and notifications. Integration with Cision and Meltwater is planned for future updates.

You can instruct your agent to update schedules or checklists at any time. It quickly adapts to new instructions, helping you manage unexpected changes without missing key details.

All information is encrypted during transfer using TLS 1.3 and is never stored after your session ends. Only you and authorized team members can access event details.

Currently, the agent handles English-language communications. Support for additional languages is on the development roadmap.

See how much your team could save with AI

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